BOJANGLES' - "TAILGATE EVERYTHING"
Tailgating enhances the atmosphere of the events we like to go to like football games and concerts. So why don't we tailgate for the other boring 99% of our lives? With this insight we created Tailgate Everything: campaign that focuses on enhancing the mundane things in life with a Bojangles' Tailgate.
TailgateEverything.com shows users how to plan a Bojangles' tailgate for everything from work to dating. They can also share our content across social networks as well as upload their own ideas.
CW- Colin Quinn
CD- David Oakley